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Established over 40 years ago, EIZO remains as innovative, pioneering and unique as it did from day one. They're the only company solely dedicated to the design and development of computer monitors, engineered and created exactly to the demanding requirements of the professional user across various fields (including photography) and this is why it makes sense for a photographer to invest in an EIZO monitor. Still unsure? Here's ten top reasons why investing in an EIZO display makes perfect sense for those in the photographic industry.
1. 5-Year Warranty
EIZO is also the only manufacturer able to offer a full five years’ warranty across the majority of its ranges, confident of quality due to the high specification and checks it carries out at its own manufacturing plants.
2. Free Colour Matching Software
The ideal way to adjust the display is with software and calibration sensors that are specifically designed for the monitor you are using and if you purchase a monitor from the EIZO ColorEdge CG, CX and CS series, EIZO will give you free photo colour matching software. ColorNavigator calibration software is provided with all ColorEdge monitors and this software makes very high-precision calibration easy. The program is also optimal for CMS, as it enables the preparation of accurate profiles.
3. Monitors For Photographers Of All Levels
The range of EIZO monitors on offer is vast and there's a display for every photographer, no matter what level you're at. For example, compact camera users should take a look at the ColorEdge CS range. Those using more advanced cameras need to decide if they'll be working in sRGB or Adobe RGB, plus how much you know about colour matching will also have an effect on what monitor you choose to work with (there are various options available in the CX and CG professional range). For more information on the CS, CX and CG series, visit the EIZO website.
4. Monitor Range Created With Viewing Images In-Mind
As a photographer, it's important that the monitor you're using is suited for displaying photos and that's why EIZO's ColorEdge range should be considered when purchasing your next monitor. By using a monitor which was designed for displaying images as its main purpose you'll achieve the following:
- The exact colours you want in photos will be there.
- Finely retouch photos in the correct colours (so when viewed by others they'll appear as you intended).
- Make the colours displayed on the monitor match those in the printed photo (so you don't waste time trying again and again to print photos in the colours you actually want).
5. Faithful Colour Reproduction And Smooth Gradation
For faithful colour reproduction and smooth gradation, ColorEdge devices feature a specially developed application-specific integrated circuit (ASIC) control chip. In addition, gradation performance is tuned at the factory for all monitors shipped, keeping deviation between individual units low. Gradation is used in photo data to display colour shading and to create a sense of depth. A monitor with colour infusion or colour omission issues is unable to display this data correctly and this is why it is important for photographers to use a monitor that is capable of displaying gradations in monochromatic images, including low gradation areas, with no colour infusions or omissions.
6. Even Screen Brightness & Colour
Some monitors show an uneven display of colour and brightness across its screen which can lead to problems when retouching images. This could be down to the monitor having poor accuracy from the get-go or because the photographer has used the monitor frequently. Whatever the reason, the colour display can change after long periods, however if you use a monitor with EIZO's custom ASIC circuitry built in, it will take into account the changes in the monitor's displayed brightness etc. that occur during use and adjusts for them.
7. Display Orientation Options
Many monitors, such as the EIZO ColorEdge CG276 we use in the ePz office, can be used in a portrait mode, plus the EIZO monitors which can do this also feature a stand that offers height, tilt, and swivel adjustments along side the portrait display mode. There are various reasons why having the option to switch to portrait mode's useful, all of which you'll find in this article: How To Set Up Your Monitor In A Portrait Orientation
8. Self Calibrating
Maintaining a stable image display when working with photos is important and even though you can do this with various calibration tools available on the market, EIZO has gone one step further to make the process even easier. The monitors in the EIZO CG series have built-in calibration sensors that can automatically perform regular calibrations to ensure the display is correct (so long as the user tells it to do so). Timings can be adjusted and the self-calibration can be performed when the computer is off so the process won't interfere with your work.
9. In-House Optical Bonding
Optical bonding is a method that's used to provide increased visibility and durability to LCD monitors. A layer of resin is used to fill the gap which appears between the LCD module and the cover glass of a monitor. By adhering the two together, the gap of air that can cause a loss in the intensity of light is removed, reducing glare and improving the screen's readability as a result. EIZO has an has an in-house production line for optical bonding which allows the company to continue to meet the needs of professionals while ensuring each product maintains high quality standards.
10. It's A Monitor Range Pros Trust
A wide variety of pro photographers who specialise in everything from fashion, portrait and music to photographing animals and capturing memorable moments at weddings, use EIZO displays. Tim Flach says 'EIZO’s calibrated screens are as you expect: precise, reliable and second to none,' while photographer Tigz Rice says: "The recent addition of the EIZO ColorEdge 27” Monitor with its matte screen makes it so much easier to see what I'm doing on intricate photo retouching jobs. It allows me to see much greater detail and, consequently, do my job better and more efficiently - to the point where a client has commented on noticing the difference." With praise like this, it makes sense to choose an EIZO. To see what more pros think of EIZO monitors, have a look at this: Find Out Why 6 Professionals Say You Should Use EIZO Monitors
For more information on EIZO and to purchase your own EIZO display today, visit the EIZO UK website.