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AOP call for entries - The AOP Photographers Awards 2010 is launched with new dates, new categories and online entry!
The AOP is delighted to announce the launch of the Call for Entries for the 2010 Photographers Awards - the most respected and prestigious competition for professional photographers worldwide.
There are a great many photography competitions out there nowadays but the Photographers Awards is still regarded as the original and the best - a celebration of exceptional work by the industry’s elite. Building on this foundation, for 2010 we have introduced some bold changes to the Awards format to provide a more contemporary feel to the whole competition, while maintaining its distinguished heritage.
First, we have rescheduled the dates so that this year the Call for Entries commences in January, online entry opens in February, judging takes place from May to July and the exhibition is held during October, when the winners will be announced and the Awards Book will be launched.
Secondly, we have introduced a range of brand new categories (across Commissioned and Non-Commissioned work) including Innovation, which opens the Awards up to CGI and moving image, fields in which our AOP photographers are becoming increasingly involved.
As always, the competition is open to Full and Provisional Members of the Association of Photographers but this year, in a radical departure from the customary format, we have included a non-Member category, open specifically to commissioners of photography. The Best Commercial Use of Photography category will actively encourage industry creatives to get involved and will be judged in three sections: Advertising, Design and Publishing.
A full list of this year’s categories is below - we are sure that there is something here for everyone and that they will provide some fresh challenges to the whole industry!
Finally, the online entry system will modernise and simplify the whole submissions process. Online entry opens on Monday 8th February and the deadline is midnight on Sunday 28th March. This year we have also reduced the entry fees across the board so that despite the rise in VAT it costs less to enter the competition than last year, plus if entrants submit their work by Sunday 21st February they can take advantage of our early-bird discount offer which gives them an extra reduction of around 15%.
While the above changes represent a movement away from the usual format, we have taken every step to ensure that the core values of the competition remain the same. As always, all the work will be judged by a team of respected industry professionals and overseen by a Chairman who will ensure that the process is fair and just, factors that have traditionally upheld the reputation of the competition.
The judges will, of course, be looking for images that convey beauty, creativity, technical skill and originality and all entrants will have the opportunity to win Best in Category. The winners will be announced in October 2010 when all the selected work will be showcased in the exhibition and the Awards Book, offering major exposure to art buyers and the creative industry as a whole. The selected entrants will also have an extensive presence on The Awards website.
For a downloadable information pack on the 2010 Photographers Awards, please visit The Awards website and for information on how to join the AOP, please go to the www.the-aop.org website.