The promotion will run both in-store and online from 1st October 2006
through until 31st January 2007.
Experience Seminars, the leading training organisation in EOS
photography, has developed a new course to complement Canon’s
latest consumer Digital SLR product which is already proving to be a
worthy successor to the EOS 350D. Mark Robinson, Trade Marketing
Manager for Canon is confident of continued success between the two
organisations, “This promotion, which through its
aspirational nature, will encourage consumers to take their photography
to the next level, and with the EOS 400D they already have the camera
to do this. Through the added expertise that Experience Seminars has to
offer, I have no doubt that consumers soon be producing images that
before they could only have dreamed about.
How the Offer Works
Supported in-store with a variety of PoS items, the consumer will be
encouraged to pick up a promotional leaflet detailing all relevant
information, giving the consumer several avenues in order to contact
Experience Seminars. From here the process is made easy through
Experience Seminars history within this field, with full booking and
payment information being sent out to the consumer well in advance of
their chosen seminar date.