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FinePix F200EXR Scoops 2009 Innovative Digital Product Award

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Category: Industry News

Fujifilm win Innovative Digital Product Award - Groundbreaking digital compact camera technology honoured by celebrated awards association.

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Press release:
Fujifilm is delighted to announce that the FinePix F200EXR has been crowned "Innovative Digital Product 2009" by the prestigious Digital Imaging Marketing Association (DIMA). The announcement was made at the Photo Marketing Association (PMA) trade show and convention in Las Vegas, USA.

The FinePix F200EXR heralds the launch of Fujifilm's revolutionary Super CCD EXR switchable sensor. The proprietary EXR sensor technology has the ability to flex its behaviour dependent on the shooting conditions, optimising the results for High Resolution, Wide Dynamic Range and low-light photography. Already primed to be the class-leading compact of 2009, the FinePix F200EXR utilises pioneering technology to create unprecedented levels of image quality from a compact digital camera.

In addition to the Super CCD EXR 12 megapixel switchable sensor, the FinePix F200EXR boasts an impressive feature-set including a 28mm wide-angle 5x Fujinon lens, a large 3" LCD screen, five Film Simulation Modes, Dual Image Stabilisation, EXR AUTO and Full Photo HD Out*.

Fujifilm's Digital Director, Adrian Clarke, said: "We are thrilled that the F200EXR has won the Innovative Digital Product DIMA 2009 award. Our revolutionary Super CCD EXR sensor provides photographers with groundbreaking levels of image quality from a compact camera. It is extremely rewarding for this to be recognised by such a respected association as DIMA."

* cable sold separately

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macsuperfly Junior Member 5
13 Mar 2009 - 2:34 PM

This is the latest effort by Fujifilm to out-do its the Fujifilm f20/f30 series camera. It re-designed sensor claims to allow for very successful "pixel binning". This means great low light pictures and high dynamic range pictures. Whether or not it is successful is yet to be seen. You can find a list of links to f200exr sample pictures at http://www.f200exr.com

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