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| Category: | Compact Cameras |
| Product: | Fujifilm FinePix S2980 |
| Price: | £93.99 |
| Rating: |
Fujifilm FinePix S2980 Digital Camera Review - The Fujifilm FinePix S2980 is a bridge camera with 18x optical zoom, a 14 megapixel sensor and full manual controls. Daniel Bell reviews.
Handling
Performance
Verdict
Specification

The Fujifilm FinePix S2980 is an update to last year's Fujifilm FinePix S2950 and features an 18x optical zoom lens equivalent to 28-504mm and 14 megapixel sensor. It is available now for just £93.99.

Fujifilm FinePix S2980 Features
The S2980 has a 14 megapixel CCD sensor and 18x optical zoom lens, which is a 35mm equivalent of 28-504mm, great for shooting landscapes and close-ups of distant objects. To help take the sharpest pictures possible there is Dual Image Stabilisation combining high ISO sensitivity and sensor-shift image stabilisation.There are a wide range of shooting modes, SR Auto scene recognition which automatically adjusts the camera settings for the scene, as well as semi-automatic and manual modes for those who are more confident in changing some of the more advanced settings. Other features include intelligent face detection, red-eye removal, blink detection and smile & shoot mode.
You can tag your photos and images for sharing on YouTube and Facebook, then when you next connect the camera to your PC and run MyFinePix Studio software, they will be automatically uploaded. Images can also be assigned a star rating so you can easily search for your favourites.
Videos are recorded at 720p at 30 fps, with optical zoom available during recording. The camera can then be attached to a HDTV for playback.

Key Features
- 14 megapixel CCD sensor
- 18x optical zoom lens (35mm equiv: 28-504mm)
- Sensor shift image stabilisation
- 3 inch, 230k dot, LCD screen
- Full manual controls
- 720p HD movie recording
- ISO 100-6400
- 2cm minimum focusing distance
- 1.2 fps continuous shooting at full resolution
- Motion panorama

Fujifilm FinePix S2980 Handling
The S2980 has the look and feel of a small DSLR, with a chunky hand grip and mode dial. The body is made of plastic with the hand grip rubberised, as is the spot where your right and thumb sits.The 3 inch LCD doesn't have a high resolution, so it's hard to get a good idea of how your pictures have turned out until you view them on your computer. There is also a bright Electronic Viewfinder (EVF) which makes it easier to compose your pictures in low-light or when using the zoom. The EVF is activated using a dedicated button.
The menu system is well laid out and easy to understand. There are quite a number of buttons which make it quicker to change certain settings such as face detection and continuous shooting as well as a function button. The flash is raised by the press of a button.
The camera runs on four AA batteries, the alkaline ones provided with the camera have a CIPA rating of 300 shots and we managed over 400 during testing and the batteries were still alive. You could invest in Ni-MH rechargeable batteries with a CIPA rating of 500 shots or Lithium batteries which have a rating of 700 shots.
We tested the camera's performance at focusing, shutter response, shot-to-shot time, continuous shooting etc. and have posted the results below. To test this we took 6 or more shots and calculated the average.
| Shutter Response | 0.2 seconds | |
| Wide - Focus / Shutter Response | 0.7 seconds | |
| Full zoom - Focus / Shutter Response | 1.1 seconds | |
| Switch on Time to Taking a Photo | 3.5 seconds | |
| Shot to Shot (without flash) | 3.6 seconds | |
| Shot to Shot with Flash | 3.6 seconds | |
| Continuous - Top 3 | 1.1 fps | |
| Continuous - Final 3 | 1.1 fps | |
| Continuous - Long Period | 1.1 fps (slows to 0.5 fps after 10 shots) | |
| Continuous - M Top 10 | 3.3 fps | |
| Continuous - H Top 20 | 10 fps |
The Top 3, Final 3 and Long Period continuous shooting modes all record at full megapixel resolution, they are the stated speeds above for three shots but slow down significantly after three shots. M Top 10 and H Top 20 images are restricted to 7 and 3 megapixels respectively. Focusing struggled on occasion, particularly in low light conditions.

Fujifilm FinePix S2980 Performance
Additional sample photos and product shots are available in the Equipment Database, where you can add your own review, photos and product ratings.Fujifilm FinePix S2980 Sample Photos
![]() Portrait | 1/60 sec | f/4.2 | 12.3 mm | ISO 64 | ![]() Landscape | 1/110 sec | f/6.4 | 5.0 mm | ISO 64 |
![]() Sport | 1/90 sec | f/3.1 | 5.0 mm | ISO 64 | ![]() Pet Portrait With Flash | 1/85 sec | f/5.3 | 33.0 mm | ISO 200 |
Sample Photos - Images tend to be well exposed with good colour reproduction. Portraits have good skin tones and are free of red-eye.
Fujifilm FinePix S2980 Lens test images
![]() Wide Angle | 1/170 sec | f/6.4 | 5.0 mm | ISO 64 | ![]() Full Optical Zoom | 1/350 sec | f/5.6 | 90.0 mm | ISO 64 |
![]() Trees | 1/52 sec | f/3.1 | 5.0 mm | ISO 64 | ![]() Macro | 1/13 sec | f/3.1 | 5.0 mm | ISO 64 |
Lens Performance - Detail isn't bad in the centre of the images, but they are very soft in the corners. This applies when shooting at either end of the lens. Purple fringing is evident, but is fairly well controlled. The lens has a minimum focusing distance of just 2cm, allowing you to get close for a decent macro shot.
Fujifilm FinePix S2980 ISO test images
![]() ISO64 | 1/12 sec | f/4.6 | 17.1 mm | ![]() ISO100 | 1/18 sec | f/4.6 | 17.1 mm | ![]() ISO200 | 1/38 sec | f/4.6 | 17.1 mm | ![]() ISO400 | 1/75 sec | f/4.6 | 17.1 mm |
![]() ISO800 | 1/150 sec | f/4.6 | 17.1 mm | ![]() ISO1600 | 1/80 sec | f/9.0 | 17.1 mm | ![]() ISO3200 | 1/160 sec | f/9.0 | 17.1 mm | ![]() ISO6400 | 1/320 sec | f/9.0 | 17.1 mm |
ISO Noise Performance - Noise isn't evident at ISO 64, with a little appearing at ISO 100. Noise caused images to become soft at ISO 200, with detail being lost at ISO 400. The loss of detail appears in bigger patches at ISO 800, with what looks like white noise showing in images at ISO 1600. Images are very noisy at ISO 3200 and 6400, with these settings best avoided. Image size is also limited to 3 megapixels at these two higher settings.
Fujifilm FinePix S2980 White-balance test images
![]() AWB preset - incandescent lighting | 1/28 sec | f/3.6 | 7.6 mm | ISO 100 | ![]() Incandescent preset- incandescent lighting | 1/27 sec | f/3.6 | 7.6 mm | ISO 100 |
![]() AWB preset - fluorescent lighting | 1/4 sec | f/3.6 | 7.6 mm | ISO 100 | ![]() Fluorescent preset - fluorescent lighting | 1/4 sec | f/3.6 | 7.6 mm | ISO 100 |
White Balance Performance - When using the AWB setting under the incandescent lights there is an orange cast, the incandescent preset does better, but there is still a slight cast in the image. Under the fluorescent lights, the AWB setting does a decent job, with a very slight cast, with the fluorescent preset taking an excellent picture.

Panorama | 1/80 sec | f/6.4 | 5.0 mm | ISO 64
Panorama mode - Panorama images look decent and are well stitched together.
![]() Low Light | 0.6 sec | f/4.8 | 20.2 mm | ISO 100 |
![]() Zoom Example | 1/125 sec | f/5.6 | 55.4 mm | ISO 64 |
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![]() Text | 1/60 sec | f/4.6 | 17.1 mm | ISO 200 |
![]() Beach | 1/125 sec | f/7.1 | 7.6 mm | ISO 64 |
The first image above shows how the camera performs in low light, with our studio lights turned down as low as they'd go. The second picture is a further example using the digital zoom. The last two are examples of a couple of the scene modes available - beach and text.
Fujifilm FinePix S2980 Digital filters
![]() Colour Black And White | 1/5 sec | f/4.8 | 20.2 mm | ISO 64 | ![]() Colour Chrome | 1/5 sec | f/4.8 | 20.2 mm | ISO 64 | ![]() Colour Standard | 1/5 sec | f/4.8 | 20.2 mm | ISO 64 |
Digital Filters - The S2980 has three colour modes to choose from - standard, chrome and black & white.
Video - Below is a video shot at 720p HD. You can also use the optical zoom when recording, an example of which can be found on the ePHOTOzine Youtube Page.
Value For Money
The Fujifilm FinePix S2980 is available for £93.99, making it quite a bargain for an 18x optical zoom camera. There are plenty of alternatives with a similar amount of zoom, but are more expensive with extra features such as GPS.
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| Pentax Optio RZ18 | Samsung WB150F | Panasonic Lumix DMC-TZ25 | Nikon Coolpix S9300 | Sony Cybershot DSC-HX10V |
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| £114.95 | £179.00 | £199.00 | £219.00 | £259.95 |
You'll also need to buy a memory card and a case or bag to keep your camera safe and protected - have a look at our complete guide to camera bags.
Fujifilm FinePix S2980 Verdict
Buy Online Now |
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Fujifilm FinePix S2980 Pros
Has an electronic viewfinder
Good rubber grip on front and rear
Manual controls
Images have decent colour reproduction
Panoramas are well stitched together
Good amount of zoom for priceFujifilm FinePix S2980 Cons
Poor noise performance from ISO 400 upwards
AWB struggles under our studio lighting
Detail in images isn't great| FEATURES |
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| HANDLING |
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| PERFORMANCE |
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| VALUE FOR MONEY |
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| VERDICT |
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Fujifilm FinePix S2980 Specifications
| Manufacturer | Fujifilm | |
| Lens | ||
| Max Aperture | f/3.1 - f/5.6 | |
| 35mm equivalent | 28mm - 504mm | |
| Optical Zoom | 18x | |
| Image Sensor | ||
| CCD pixels | 14Mp (Megapixels) | |
| Pixels (W) | 4288 | |
| Pixels (H) | 3216 | |
| Sensor Type | CCD | |
| Sensor Size | 1/2.3 inch | |
| Sensor Size (width) | No Data | |
| Sensor Size (height) | No Data | |
| Aspect Ratio |
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| LCD Monitor | ||
| LCD Monitor | 3in | |
| Screen resolution | 230,000 dots | |
| Touch Screen | No | |
| Focusing | ||
| Min Focus | 2cm | |
| Focusing modes |
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| Exposure Control | ||
| Shutter speeds shortest | 8sec | |
| Shutter speeds longest | 1/2000sec | |
| Exp modes |
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| Metering |
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| ISO sensitivity | 64 - 6400 | |
| White balance |
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| Exposure Comp | +/-2 | |
| Shooting Options | ||
| Continuous shooting | 8fps | |
| Video | ||
| Movie mode | Yes | |
| Video Resolution |
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| Video FPS | 30 | |
| Stereo Sound | No | |
| Optical Zoom with Video | Yes | |
| Other Features | ||
| Image Stabilisation | Yes | |
| Interface | ||
| HDMI | Yes | |
| USB | USB 2 | |
| Wi-Fi | No | |
| Storage | ||
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| Power Source | ||
| Battery Type | 4x AA | |
| CIPA Rating | 300 | |
| Box Contents | ||
| Box Contents | 4xAA type alkaline batteries, Shoulder strap, USB-A / V cable, Lens cap and Lens cap cord, CD-ROM, Owner's manual | |
| Dimensions | ||
| Weight | 341g | |
| Width | 110.2mm | |
| Height | 73.4mm | |
| Depth | 81.4mm | |




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