Hasselblad, the premium medium format camera manufacturer, is planning a rapid expansion of cutting edge capture products and is set to target new imaging markets following the company’s acquisition by Ventizz, a leading German investment group.
Ventizz, which specialises in funding growth in high-tech companies across various industry sectors including communications technology and renewable energy, says it plans ‘no major structural or key management changes’ at Hasselblad.
Announcing the move Dr. Larry Hansen, Hasselblad Chairman & CEO said: “After eight years of ownership by the Hong Kong-based Shiro group, Hasselblad is now moving back to its European roots.
History shows that for over half a century we have been the leading ‘go to’ manufacturer and partner for photographers working in the medium format environment and seeking highest quality and ongoing innovation.
In 2002 we pioneered the revolutionary integrated Hasselblad H- Camera System – the most comprehensive system of its kind available today, with its unique advancements such as True Focus and instant lens correction in our Phocus software.”
He added: “Ventizz has a very impressive funding pedigree in the technology marketplace and our joint focus now will be on both maintaining our market-leading position with ongoing, advanced high-end camera products and also on exploiting the potential we see in brand new markets.”
Hasselblad has recently launched the H4D-200MS, a top end multi-shot camera delivering an unprecedented 200 megapixels.