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Hewlett-Packard

Hewlett-Packard - One in ten Brits create their own Christmas cards in an effort to be more personal, according to a new poll anyway.

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Category : Printing and Processing Labs
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Press release:
The more creative you are with your Christmas cards, the more you care, according to new research. The YouGov poll for HP has revealed that three quarters of people say they feel special if they get a home made card rather than one bought from a shop. Now one in ten Brits are making their own Christmas cards in an effort to become more personal.

Family portraits came out top of the pics for the image Brits would choose to go on their cards - a trend fuelled by the personalised cards sent by public figures and celebrities such as the Royals, Blairs and Beckhams. Indeed, it seems Brits are a pretty creative bunch with 50 percent saying they would like the opportunity to be creative.

Celina Hands, consumer market manager HP UK&I, comments "Having noted a rising trend amongst customers for creativity in the home, particularly using photos, HP has innovated with the smart technology in its Photosmart range of cameras and printers. Now an activity such as making greetings cards with family photos is simpler than ever. And of course it's not just Christmas cards, there are still the thank you messages in the new year as well as births, birthdays, invitations, anniversaries or even just to say 'hello'".

Tracey Cox, international relationships expert and best selling author said: "In a world of mass consumerism, personalisation has become the ultimate way to make people feel special. The great thing about homemade cards is that they are a simple and easy way to both express individuality and how much you care - the time and effort which went into them is clear and it's a personal touch that says so much."

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Comments


cameracat 10 8.6k 61 Norfolk Island
12 Dec 2006 7:01PM
Not Suprised, As Traditional card manafacturers have been getting away with churning out the same old rubbish year in year out, The only thing that changes is the price beoming more and more of a rip off.

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perrism 10 6
13 Dec 2006 1:05AM
I like Tracey Cox's comments about rebelling against 'mass consumerism' - all you need is an IBM-compatible PC, Microsoft Windows, an inkjet printer and cartridges, a digital camera (or film camera with scanner), Photoshop CS2, and voila! for around about £2,000 you can easily and simply express your individuality! Wink
cameracat 10 8.6k 61 Norfolk Island
13 Dec 2006 11:26AM
Good Point BUT everyone has these things anyhow, so they may as well put them to some use.
Duncan_E 8 201 3 United Kingdom
13 Dec 2006 11:37AM
That's the point about having a computer - if you compare it to a single traditional task, like writing a letter, then it's hugely more expensive, but it can do a multitude of tasks, many of which are not possible without using a computer. Anyway, cheap PC - £400, inkjet printer and carts - £80, PSP - £80, compact digital camera - £100 = £660.
ambro 9 68
13 Dec 2006 12:53PM
Or...
cheap pc - £400 or less
cheap inkjet printer - £40 or less
cheap digital camera - £50 or less
open source Image Manipulation software (e.g. the GIMP) - FREE
total = approx.£490!
Smile
cameracat 10 8.6k 61 Norfolk Island
13 Dec 2006 3:01PM
Or Redundant Corporate PC found in skip ( new hard drive £10 of ebay )Even cheaper used Inkjet (works but only just of ebay £5 ) Compatible cartridges £2.50 inc post, As mention Free software The Gimp, A very dodgy digital camera from Woolworths Under 1 Mega Pixie £14.99.
Total £32.49 " Result "
Dannyt 8 66
13 Dec 2006 9:36PM
Hallmark owns an acre of downtown Kansas! :^O
perrism 10 6
13 Dec 2006 10:05PM
Or, set of Christmas cards from Tesco, £1.20.
cameracat 10 8.6k 61 Norfolk Island
13 Dec 2006 10:17PM
Cheap Skate.
Dannyt 8 66
13 Dec 2006 10:21PM
Hallmark owns an acre of downtown Kansas! :^O
cameracat 10 8.6k 61 Norfolk Island
13 Dec 2006 11:27PM
Whats that worth in Euro's?
ambro 9 68
14 Dec 2006 9:03AM
UK£ 1.20 = 1.77822051 Euros

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