have announced the LS443 Zoom Digital Camera, the flagship model in Kodak's
2002 EasyShare portfolio. The EasyShare camera combines form and function with
its sleek, ultra-stylish design, high-performance lens and 4.0 Megapixel (MP)
Kodak have teamed up with Schneider-Kreuznach, the German optical company,
that produces some of the world's highest-performance professional lenses, and
a leader in lens technology and design for 89 years. Together, the companies
developed the new Schneider-Kreuznach Variogon lens used by the LS443. The precision
engineered 3X optical zoom lens, coupled with Kodak's proprietary colour science
technology, ensures LS443 camera users get stunning pictures - from edge to
edge - every time.
The LS443 is the latest addition to Kodak's award-winning EasyShare digital
photography system. In addition to the Kodak EasyShare software, which simplifies
editing, filing, emailing and printing, the LS443 is supplied with a new special
The LS443 delivers crispness and colour in virtually every shot. The camera's
built-in proprietary Kodak colour science, the result of decades of Kodak research
and development, ensures colour accuracy in every picture.
Additional features include:
- The recently introduced 1.8' Indoor/Outdoor LCD
screen, allowing users to easily preview and review their shots even in direct
sunlight. The screen's non-glare coating combined with reflective display
technology, ensures viewing in direct sunlight while maintaining exceptional
- An on-camera 'Share' button makes printing, e-mailing
and filing easier than ever before.
- A special edition dock for one-touch picture transfer
and fast recharging of the high performance Li-Ion rechargeable battery,
ensuring that the camera is always ready to shoot, capture and print at the
touch of a button.
- A feature dial is used to access five scene modes -
close-up, landscape, sport, night and movie - giving consumers the controls to
take the perfect picture in any situation.
- Other creative controls include a menu of three colour
modes; a burst mode for high -speed sequence shooting; advanced auto focus
options for low light and off -center subjects.
- The LS443 captures life in motion with a continuous video and playback option
with built-in speaker.
Easily accessed features on the LS443 guide consumers effortlessly from photo
capture and sharing through printing. The LS443's automatic picture rotation
feature ensures that pictures always appear right side up on the camera, computer
or TV screen. With the special 'camera always ready' feature, consumers can
snap a picture even when the camera is not in the 'capture' setting. The LS443
also includes 16MB of internal memory, which means consumers don't even need
a memory card to start shooting right away. A MultiMediaCard or Secure Digital
memory card inserted into the camera's expansion slot increases picture-taking
As with all of the digital cameras in the Kodak EasyShare portfolio, the LS443
is packed with the best image technology and built with ease and simplicity
in mind so that picture takers are just one step from stunning photo prints.
Using the Kodak EasyShare software, consumers have even more options to help
them print, share, edit and organize their pictures. The EasyShare system, including
the EasyShare software, aims to make getting prints virtually effortless, giving
consumers the option to print at home using Kodak's proprietary One Touch to
Better Pictures feature with Kodak's extensive line of inkjet paper products;
from home by uploading to either the EasyShare print service or another online
photofinisher; in or at retail using Kodak digitally-enabled kiosks or over