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TIPA rewards Kodak Wireless Frame and Ektar 100 - Kodak OLED wireless frame voted best photo frame and Kodak Ektar 100 film voted best film in 2009.
Kodak’s new wireless frame, the Kodak OLED Wireless Frame and new fine-grain colour negative film, Kodak Ektar 100 film have been named the Best Photo Frame and Best Film in 2009 by the Technical Image Press Association (TIPA). The awards, voted for by the TIPA members at the Voting Session on April 2nd in Budapest, are a testament to Kodak’s leading innovation in imaging across both digital and film markets.
“What motivates us at Kodak is that, for consumers and professional photographers alike, images are powerful channels of communication and self-expression – and that is at the very heart of Kodak’s product development. We are proud that our imaging products are award-winning and we will strive to continue this tradition,” said John O’Grady, Kodak’s Managing Director, Consumer and Commercial Businesses, European, African & Middle Eastern Region.
The first award, voted for by TIPA members, recognises the excellent image quality offered to consumers by this innovative OLED frame.
“We are delighted that Kodak’s dedication to providing consumers with exceptionally sharp and vivid image quality through the OLED Wireless Frame has been recognised by TIPA,” said John O’Grady. “Kodak is a worldwide market and technology leader in digital picture frames, and OLED technology was created by Kodak, making us uniquely positioned to bring the benefits of OLED to consumers. Launched at Photokina in 2008 as the world’s first consumer-available wireless picture frame featuring this innovative OLED technology, TIPA’s award for Best Photo Frame in 2009 confirms the frame’s outstanding quality.”
TIPA, acknowledged Kodak’s ongoing commitment to providing consumers with exceptional quality, “OLED technology is known for generating super colour depth and saturation display panels,” said the TIPA jury. “Kodak is first adopting it for a top class 7.6-inch photo frame with a built-in Wi-Fi to upload images, video and music. Images are processed to optimise the quality with an 800x480 resolution, while brightness is adjusted based on room light.”
The Best Film award recognises the fine grain, high saturation and ultra vivid colour offered to photographers by this new colour negative film which incorporates Kodak Vision Motion Picture Film Technology to achieve this unparalleled grain.
“We are also thrilled that Kodak’s commitment to and ongoing engagement in the film category, through the EKTAR 100 film, has been recognised by TIPA,” added John O’Grady. “It is often the smallest details that mark the difference between a good photograph and one that stands out and becomes memorable. With our new EKTAR 100 film, we’ve created a film that helps the photographer capture unprecedented detail in remarkably vivid colour. This film continues a Kodak tradition of providing photographers with the highest quality films that expand the range over which they can create outstanding images.”
TIPA, the largest and most influential photo and imaging press association in Europe has once again acknowledged Kodak’s contribution to the film market.
“Kodak Professional EKTAR 100 film is not just another ISO 100 colour negative film,” said the TIPA jury. “The EKTAR 100 film (in both 35mm and 120 formats) is a new kind of film that incorporates Kodak Vision, a motion picture film technology, to achieve super fine grain and provide high saturation and ultra vivid colour for best enlargement capability when scanning and printing.”
The TIPA Awards 2009 presentation will take place at the Awards Ceremony in cooperation with Koelnmesse on June 10th, 2009 at the Grand Hotel Schloss Bensberg near Cologne, Germany.