Leica M7 and R9 now available as a set with a standard lens

Leica now offer two attractive starter packs consisting of either the Leica M7 rangefinder system camera or the Leica R9 SLR camera, plus a colour-coordinated standard lens. The Leica M set comprises a black Leica M7 0.72 with a black Leica Summicron M f/2/50 mm. The lens chosen for the Leica R9 set is a black Leica Vario Elmar R f/4/35-70 mm. For newcomers to the Leica M and Leica R photography systems, the camera and lens sets are the ideal basis for building up an individual photo outfit. The lenses in the sets are easy to handle and have versatile application potential ranging from reportage to travel photography.

The Leica R9 is a precision tool meticulously made by hand. As a German-made product it stands for quality, precision and solid craftsmanship. While integrating high-tech - for example through modern materials, intelligent electronics and precise production techniques - it stresses the "manu" part of the word "manufacture", the skill of the individual which is the basis for reliable products that retain their value. The idea of decades of system compatibility also contributes to the camera's success - nearly all Leica R lenses made in 1965 or later can be used on the Leica R9. The Leica Vario Elmar R f/4/35-70 mm lens in the set offers high optical performance and is particularly versatile due to its range of focal lengths.

The Leica M7 is a rangefinder system camera with aperture priority for fast, intuitive photography. Like all Leica M cameras, its specialty is its concentration on essential photographic parameters, which makes it easy to use for beginners, too. Its main areas of application lie in reportage photography, available light shots and all other types of discreet, artistic-aesthetic image composition. The Leica Summicron M f/2/50 mm lens in the set is a compact universal lens. It has a built-in lens hood and offers outstanding imaging quality even at the nearest close-up setting.