Nikon Coolpix S3000

Press Release:

Nikon UK today introduces a slim and ultra stylish compact camera, the S3000, as part of its new range of Coolpix cameras launching this spring. The successor to the best selling S220, it’s packed with features making it fun and easy to take pictures anytime, anywhere.

The super slim body, with a thickness of just 19mm, packs in 12 megapixels, a wideangle 4x zoom NIKKOR lens – perfect for when you want get all of your friends into one shot or to take a closer look – and a 2.7 inch monitor so it’s easy to view all your great pictures. It also provides an array of advanced shooting features, such as four anti-blur functions including electronic vibration reduction (eVR) to ensure clear pictures. And whether you’re on the beach, the slopes or out on the town, the scene auto selector with 16 modes will automatically select the most appropriate one to make it quicker and easier to take beautiful pictures. You don’t even need to worry about your subject smiling, the Smile Timer automatically recognises this and takes the picture at the appropriate moment.

Mark Pekelharing, Product Line Manager Consumer Products at Nikon Europe B.V comments: “The S3000 is ideal for those looking for a camera that’s fun to use, chic and great value for money. And as you’d expect from a Nikon it delivers fantastic pictures. It inherits it looks from the popular predecessor S220 and is bound to be even more popular with our customers, with even more features and a more powerful zoom lens, all packed into an even smaller body. The Coolpix S3000 is the perfect all-rounder.”

A slim and stylish package
Even with a wideangle 4x zoom Nikkor lens, the S3000 only measures 19mm thick, making it the ideal size for fitting in your pocket or bag, ready to whip out for that perfect moment. And when you do, you’ll be showing off a stylish aluminium body available in seven colours: Black, Champagne Silver, Red, Blue, Orange, Magenta and Green.

Get to the action
This S3000 is all about having fun while taking great pictures, not spending time setting up manual controls or changing the settings only to find that great shot has been missed. The buttons are larger making it quick and easy to get the function you want and the zoom is in easy thumb reach at the top of the camera so you can concentrate on capturing the action. The image-processing system is optimised based on Nikon’s original image-processing concept, EXPEED. You can also charge the camera from your PC or laptop with the USB charger adapter when a plug socket isn’t available.

This camera will make sure nothing stands in your way for taking a great shot. The 2.7 inch LCD screen with an anti-reflective coating makes it easy to shoot and share your pictures, even in bright sunlight. And in whatever situation you find yourself in, the Scene Auto Selector will make sure your surroundings are captured perfectly, without having to change any settings.

Perfect pictures anytime, anywhere
The S3000 has a range of advanced auto functions to make sure your pictures look just how you want them to. As part of Nikon's Smart Portrait System, a series of advanced functions help produce consistently great portraits. The face-priority AF system automatically recognises up to 12 people in your shot, adjusting the focus and exposure, while the skin softening function automatically detects and smoothes your subjects skin tone for the best results. And if you’re subject is on the move, subject tracking can lock on to it and continue to track and focus on it until the moment you decide to take your picture.

Smile Timer automatically releases the shutter when the main subject smiles while the Blink Proof function automatically shoots two sequential frames and automatically saves the one in which the subject's eyes are open. There’s even a warning if someone has their eyes shut when you’ve taken the picture, to allow you to re-take the picture, so you don’t have to discover this when you’re reviewing your pictures later on. Finally, the anti-red eye function automatically corrects the red-eye effect before saving the image.

Sales will start in mid March with an RRP of £109.99. For more information please visit the Nikon website.