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Nikon D4 Front Lens On
Nikon UK has increased the price of the Nikon D800 from an RRP of £2399 to £2599, and the price of the Nikon D4 from £4799 to £5289 making it just £10 cheaper than the Canon EOS 1D-X - the Nikon D4 scored 4.5 star in our review. The Nikon D800E price has also increased to £2899. Pre-orders made before the 24th of March will be at the old price. (via Pixiq)
In a statement released today, 26 March 2012, Nikon said: "Nikon UK can confirm a correction to the originally published recommended retail prices (RRP) on the D800, D800E and D4 products.
Due to a local internal systems error, the incorrect RRPs on the D800, D800E and D4 products were communicated in the UK and Irish markets at the time of announcement. The correct RRPs for the products should have been D4: £5289.99, D800: £2,599.99 and D800E: £2,899.99. We would like to apologise sincerely to our customers for this unfortunate mistake, which has been corrected with immediate effect. We know that there has been strong consumer interest in these products and a high level of pre-orders placed with retailers; Nikon will be honouring the original prices to retailers on all customer pre-orders placed before March 24th 2012."