ePHOTOzine member Stuart Fawcett, also known as JackAllTog
, went along to an Olympus event at The Loading Bay Gallery, London, which showcased the Olympus OM-D E-M1 and an exhibition by Gabrielle Motola. Here's what he thought about the event:
ePHOTOzine has plenty of information on the new E-M1
camera elsewhere so let's look instead at the multi-day event that Olympus has organised to show off what is actually, I think, a very good looking camera and lens system. This event is organised by Olympus UK's head of marketing, Mark Thackara, and is centred around the images of Gabrielle Motola, one of which is shown below.
In the heart of the gradually gentrifying art scene between The City, Brick lane and Islington is The Loading Bay gallery. This massive space is playing host to Olympus and an exhibition primarily by Gabrielle Motola called 'Women of Iceland'. This exhibition runs from Wednesday 18 to Monday 23 September 2013, so there's lots of time to see some great images and the Olympus cameras as well.
If you are quick there are two free special bonus events running on the Friday, Saturday and Sunday. Shooting urban performers (think free runners) with R. Cleveland Aaron, and perhaps in contrast to the work of Gabrielle, Damian McGillicuddy with portrait and lighting sessions. I could not resist booking one of the sessions during my lunchtime.
The work of Gabrielle Motola is really empowering and uplifting. I think it really captures the beauty of the Icelandic crisp clear light, and strong purposeful approach to life. Out of this energy for life within the population come some remarkable women who have been captured in the images. A personal favourite is this one of Maria Rut Kristinsdottir as the lighting is beautiful and the message Maria is pushing for is that the perpetrators of sexual violence should be held accountable not the victims. But this exhibition is not just about the harsher sides of life, it also includes female CEOs, directors of marine research, singers, photographers and models. Each of these is shot with an Olympus camera in an excellent portrait style that reflects their position in society.
The exhibition also has a small display of individual works from other Olympus ambassadors such as the excellent Neil Buchan-Grant (shown on the left above). He is a portrait and travel photographer who is also very friendly and humble to talk to. Others represented include Nicolas Goodden, Steve Gosling, Candice O’Donnell, Adam Thirtle, Jonathan Posner, Jay McLaughlin, Jeremy Hunter and Mike Bun.
Also well represented is a collection of images from a personal favourite of mine, Damian McGillicuddy. His images are completely different to the flavour of Gabrielle's, with his strong dynamic images and super use of colour and flash.
The launch event Thursday evening also had some of the urban performers mentioned above and the image above shows one of those performers in action with Gabrielle unable to resist a good opportunity to use her Olympus camera.
So, if you want the chance to see new Olympus cameras as well as some of the older historical models, plus view a wide variety of image types each with different approaches, make a visit to the Loading Bay as it's well worthwhile.
For more information and to book on to a free workshop now, take a look at the Olympus events page