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Anyone who purchases a K-30 between 01 November 2012 and 15 January 2013 will receive £50 cashback when buying either the body only, with an RRP of £519.99, or with any Pentax lens.
Consumers can visit the Pentax K-30 cashback website to download all the information they need to claim their cashback.
The K-30 is available in a choice of three colours: Crystal White and Crystal Blue, with glossy finishes; and Classic Black, for a more traditional SLR look.