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Photographing Products Creatively

Photographing Products Creatively - Ideas and advice to improve your product photography.

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Category : Creative
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A jug and plates
Photo by Peter Bargh. 


Shooting images of everyday objects at home is a great way to improve your creativity and to put your imagination to work. But first you need to establish exactly what your photograph's going to be used for. On some occasions just showing what the product looks like, the height, depth etc., will be enough, but most of the time you need to really sell the product. Take a pen for example, you can just put it on a plain background and take a perfectly good shot of it but if you introduce a writing pad and shoot it on an old wooden table you begin to create a story, adding interesting and as a result, the shot will be more attention-grabbing.

You can't take a brilliant photograph if the product looks sub-standard to start with so always ensure your product and any other props you're using are clean and looking their best.

Good lighting is the key to a good product shot so set up in a room that's well lit and avoid harsh, direct flash at all costs. If you have one, a light tent can help soften the light and reduce shadows and reflections but a simple bit of muslin or a net curtain put up against your window will soften the light if you don't. Using a white card or white balancing your shot in camera will also help your shot but if you shoot in RAW, this can be altered later during post-production.

Here are a few examples to try:

  • Book and reading glasses
  • Coffee beans spilling out in front of cappuccino cup or from a jar
  • A full cup on a table
  • Pen and crossword
  • Fruit in front of bottle of jam

 

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