Speakers from all parts of the imaging industry will provide a high quality
look at how the school photography business is changing when the Professional
School Photographers Association (PSPA) holds its biennial UK Conference on
July 14 and 15, 2004, at the Hilton Hotel, Coventry.
The two-day conference will also offer delegates opportunities to grasp new
profit opportunities in the technological revolution that is sweeping the industry.
"We're drawing together some experienced and vibrant speakers to give school
photographers support, knowledge and help with planning for the fresh business
opportunities that are arising," said Nigel McNaught, UK director for
PMA which is organizing the conference..
The sessions kick off with Nick Parsons of Kodak Professional who will set the
scene with facts and figures identifying new markets and the opportunities arising
in a changing world. Prolab MD Alan Dunn will reveal how to get more value from
school portraits through greater professionalism in the finishing of images
Gareth Davies, MD at specialist school photography lab Davies Colour in Cardiff,
will cover the use of internet-based ordering systems in the schools market,
and the final session on day one will look at the workflow and colour management
issues that digital technology raises, and how to adapt to creative techniques
while improving professionalism and productivity.
Workshop sessions on both days will provide opportunities for the exchange of
ideas, together with discussion and feedback on the points raised by the speakers.
A key part of the conference will be an adjacent 'Supplier Centre' in which
trade representatives will be on hand at all times to discuss their latest products
and services. An evening reception in the Supplier Centre will be followed by
a Gala Dinner with guest speaker Mike Maloney, former Mirror Group chief photographer,
and further opportunities for networking. A number of prolab delegates will
be at the dinner as the PPLA Digital Task Force takes place at the same venue
on the second day.
Day two opens with a practical photo session chaired by Robin Henderson of Halse
Systems in which delegates will learn how to use digital information and indexing
before and during a shoot, and in the ensuing print ordering. PSPA President
Jurgen Schuster will present his personal view of the market is changing, and
German school photographer Michael Weinhart-Hemmerich will give a European perspective
on the business of school photography.
In the afternoon of day two, Chris Wunder of Schools Marketing will present
Trends, Tactics and Strategies to develop a schools photo business. "This
final session of the day will end the conference on a high," said McNaught.
"If you've not heard Chris before, you're in for a treat."
The conference rate is just £39 per day, with a package of both days
and the dinner for £90, and special rates have been negotiated with the
hotel for overnight packages. For further information and to register, contact
PMA's Tracy Chapman on 0870 240 45 42, email email@example.com