Building on the success of its current sponsorship with Chelsea and England’s Joe Cole, Samsung Cameras has decided to increase its involvement with football by activating further the company’s partnership with the club by becoming The Official Camera Sponsor of Chelsea.
Commenting on the sponsorship Jake Kim, Managing Director of Samsung Cameras UK said, “We are delighted that Chelsea, as a world-class Premiership team, has chosen Samsung as their preferred brand of camera. Both organizations, as leaders in their respective fields, are well placed to maximize the benefits that such a high profile association can bring. Our shared values of quality, professionalism, ambition and commitment to success make Chelsea the ideal club for us to work with. The brand awareness that Samsung Electronics has achieved with its existing partnership with Chelsea has been exceptional and we know that as official camera manufacturer to the club we will further enhance our growing camera brand strength in this highly competitive industry.”
The sponsorship agreement is confirmed for a three year period covering the football seasons of 2007/08, 2008/09, 2009/10.