SanDisk today introduced an 8-gigabyte SanDisk Ultra
II SD High Capacity card to meet the growing demand
for more photo and video storage. The new cards can store over 4,000
high-resolution pictures or up to 15 hours of MPEG 4 video2.
The announcement was made at the Photo Marketing Association (PMA) Show
at the Las Vegas Convention Center, where SanDisk is displaying its
photographic products in Booth G191 on Level 1 of the South Hall.
The SanDisk Ultra II SDHC card features write speeds of 9 megabytes
(MB) per second and read speeds of 10MB/sec.3 The cards are targeted at
digital photography enthusiasts with 5 megapixel or higher resolution
cameras or videographers with camcorders that require significantly
faster flash storage cards. The card carries a Class 44 speed rating.
The SanDisk MicroMate USB 2.0 reader, which normally retails
for $19.99, will be included with the 8GB SanDisk Ultra II SDHC card at
no extra charge. SDHC cards require an SDHC-compatible reader to
transfer images from card to computer, and the MicroMate readers work
with both SDHC and SD cards.
“As new SDHC-compatible digital still
cameras and camcorders arrive on the market with greater frequency,
consumers should select a memory card that meets the demands of these
” said Anna Enerio, retail product
marketing manager at SanDisk. “This combination of
an 8GB SanDisk Ultra II SDHC card and a MicroMate reader gives
consumers high capacity, proven performance and convenience at an
The 8GB SanDisk Ultra II SDHC card adheres to the SD 2.00
specification, a new design that is required for cards and cameras to
support capacities from 4GB to 32GB. The specification was developed by
the SD Association, an industry standards board, which also defined
three speed classes for speed and performance capabilities. The speed
rating system, adopted by the SD Association, is intended to help
consumers select the right card for the desired application. It does
not denote the fastest memory card.
Though standard SD and SDHC cards look identical in size and shape,
only SDHC-compatible cameras and devices can accept the new SDHC cards.
SanDisk differentiates its new cards with the SDHC logo on the card and