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Ten Photography Business Tips - Ten tips on getting work, creating work and finding your market.
In this article, which is an extract from The Bigger Picture: The Essential Business Guide For Photographers, Jeanne shares ten top tips on being in business:
1.SpecialiseFollow your photographic interests and find your market – don't try and be a jack-of-all trades. Specialists are invariably more successful.
2. Watch the penniesKeep control of your money – keep accounts, chase invoices, set at least 20 – 25% aside for tax, or 40-50% if you are doing well (ask your accountant what your tax rate is). Put it in an instant access interest-paying account.
3. VATIf you're VAT registered, don't spend the VAT you are paid.
4. SaveTry to build a rainy day fund of at least three month's expenditure (to cover your rent, rates, food and bills.)
5. Computer skillsLearn another language, improve your IT skills, especially in photo editing software – it expands your employability.
6. Make contactsNetwork – every contact is a potential client.
7. Fresh contentKeep your website and blog fresh and up-to-date.
Think outside the box – create work, rather than waiting for it to come to you.
8. Be different
9. Get your name out thereExhibit, enter competitions, comment on forums and blogs, list your services on as many website directories as you can get – get known.
10. Don't stopEnjoy, keep banging on doors and keep shooting.
Extract from: The Bigger Picture: The Essential Business Guide For Photographers
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