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Archant Specialist today announced the latest addition to the largest and fastest growing photography magazine portfolio in the United Kingdom, Total Digital Photography.
Targeting a wide range of users from beginners and first-time users to photographic enthusiasts Total Digital Photography aims to offer a complete monthly guide to choosing and using this exciting new technology. Intelligent yet accessible, the new title will offer advice on buying hardware and software as well as extensive technique and advice workshops and inspirational features.
From the outset Total Digital Photography is a thoroughbred; its editorial team having previously enjoyed considerable success producing What Digital Camera for IPC Media. Editor Simon Joinson is joined by Deputy Editor Gavin Stoker, Technical & Reviews Editor Doug Harman and News Editor Stephanie Krahn. A strong team of contributors including many previously featured in What Digital Camera completes the unrivalled editorial line up.
Created as a readily accessible 'user friendly' guide to the new technology, Total Digital Photography is targeted at anyone wanting a 'big hit' of news, reviews, how to's, reader portfolios and inspirational interviews with big name photographers and digital imaging experts.
Editor Simon Joinson says Total Digital Photography has been developed after the team and I took a long hard look at the current crop of magazines on the market and listened to feedback from readers and the industry. The result is, we feel, a totally different digital photography magazine; one that will appeal to this new emerging audience of digital enthusiasts.
Warren Parkinson, Publishing Director, adds: With a 200k investment in the first year of launch, a well known and well respected editorial team and a wealth of photographic publishing experience, we have in Total Digital Photography a powerful opportunity to dominate this fast growing area of the market. Our initial print run of 60,000 copies will help to achieve our goal, to be the best selling digital enthusiast title in the UK by the end of 2003
Published by Archant Specialist, Total Digital Photography joins the UKs largest portfolio of imaging titles including Photography Monthly, Which Camera, Which Camera Digital, Panorama, BPI News and Professional Photographer.
The first issue hits the news stands today priced at 3.40.
For more information, please contact:
Warren Parkinson tel 01799 544200
Simon Joinson 020 7451 0970
Tim Hunt 01799 544214