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    Juliee
    Juliee  8382 forum posts England4 Constructive Critique Points
    6 Dec 2010 - 10:58 AM

    I've just had a call from somebody, who'd like to use one of my images for the printing of about 500 xmas cards. They'd obviously like to know what I'd charge.

    I usually use the NUJ freelance guide. But this is a little different and I can't find any sort of guide for a price.

    At the moment I'm thinking between 50 - 90?? But I've no idea if that's to cheap or extortionate! Any ideas???

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    StephenBrighton

    Congratulations! When I sold some postcards via redbubble I had no idea what to charge either!

    First of all make it clear that it's a licensed use of copyright material.

    Are the cards for charitable, commercial or private use?

    Charging 100 (obviously) means that you are making 20 pence per card. When you make your own what is your margin?


    Finally, sometimes thinking too much cause stagnation, what's wrong with following your heart?

    Good luck

    Stephen

    Juliee
    Juliee  8382 forum posts England4 Constructive Critique Points
    6 Dec 2010 - 11:31 AM

    Thanks Stephen.
    The person who contacted me on the persons behalf, seemed to know what she was talking about with regard to the use of copyright material.

    The cards are for his professional contacts, so sort of private use, I suppose.
    Obviously I'd make more per card if I had to actually make them, but in this case I'd only have to send the file.

    So 100 doesn't seem extortionate for that then then?

    StephenBrighton

    Feels a bit cheap to me but then what do I know (considering your time, equipment, marketing costs, etc etc etc)

    StephenBrighton

    Oh and did you remember to ask what their budget is?

    keithh
    keithh e2 Member 1023041 forum postskeithh vcard Wallis and Futuna33 Constructive Critique Points
    6 Dec 2010 - 11:48 AM

    100 is way over-priced in this current market. If you can get it however - then go for it but 50 even less would be about right for a 500 print run of a business xmas card.

    ...although he/she is leaving it a bit late.

    Juliee
    Juliee  8382 forum posts England4 Constructive Critique Points
    6 Dec 2010 - 11:53 AM

    Erm..no... was I supposed to then?
    What would you think to charge for this then? Just out of interest.

    This is just for the use of my image, they're arranging their own printing etc and not selling them on.
    I'm really stumped by this one.

    StephenBrighton

    If it helps - one of my abstract images was recently (last month) licensed for the front cover of a limited run report for 150

    Juliee
    Juliee  8382 forum posts England4 Constructive Critique Points
    6 Dec 2010 - 11:55 AM

    Yes keithh, I thought they were cutting it fine! Which is why I was keen to get back to them asap!

    Juliee
    Juliee  8382 forum posts England4 Constructive Critique Points
    6 Dec 2010 - 11:59 AM

    Good for you Stephen!

    John_Frid
    John_Frid  8514 forum posts United Kingdom56 Constructive Critique Points
    6 Dec 2010 - 12:05 PM

    For the use of a single image for a 500 print run of xmas cards I would have thought somewhere between 5p and 10p per card (25-50) wouldn't be unreasonable. If you can get more then I would take it quickly.

    StephenBrighton

    Of course, it is your image and you are no obligation to sell a license at all!

    Juliee
    Juliee  8382 forum posts England4 Constructive Critique Points
    6 Dec 2010 - 5:30 PM

    Thanks for the help.

    In the end, I decided I wasn't prepared to sell it for 25 and felt 100 was asking a bit much. So I went for 80 and she seemed very happy with that, said it was more than reasonable. I got the impression she was expecting it to be more.

    But I'm happy.
    Thanks again, Julie

    StephenBrighton

    Congratulations

    John_Frid
    John_Frid  8514 forum posts United Kingdom56 Constructive Critique Points
    6 Dec 2010 - 9:08 PM

    the best price is one that both parties are happy with - well done.

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