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Quote: I emailed the news desk at ePhotozine with a copy of the letter a while ago but they didn't use it - don't believe me, maybe!
Thanks for the info, but it was a bit late, i'd already mentioned that in the news story here Jessops Save Jobs .
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Quote: Jessops came in, expanded with money from people coming from investment markets rather than keeping photographic enthusiasts at the top and they then had to go for the now sale, rather than building up relationships with customers
This is happening in many industries around the land as accountants take over, and destroy, business after business. The newspaper industry being one of them.
I think it's a wave that our society is going through. Because everything is measured in terms of money, it's inevitable that accountants are handed power. Since life is actually more complicated than money, it tends to mean businesses go down the pan.
Hopefully in a decade or two we will have got over it, and moved on to our next over-simplification of life.
I think it also has to do with companies moving away from being family run to being shareholder run. A family run company tends view things in the longe term (generally speaking here) since the parents wish at least one child to carry on the family busisnes (also something that is lost today). Whilst shareholder based companies tend to be more short term in their views on things - they aim more toward short quick term gains and less at the longer flow of things.
Add to that the change in manufacture ethics - from a society where making something to last as long as possible was key to a society where so long as it just about does the job for the length of its warrenty (where thus it breaks and we buy a new one - endless custom).
I agree entirely, though think it's kind of saying the same thing in a different way:
Quote: they aim more toward short quick term gains
= money now
Quote: and less at the longer flow of things
= a successful business and a happy life
Quote: a society where making something to last as long as possible was key to a society
= quality of life and pride in what you achieve
Quote: so long as it just about does the job for the length of its warrenty
= money now.
Quote: Quote:I emailed the news desk at ePhotozine with a copy of the letter a while ago but they didn't use it - don't believe me, maybe!Thanks for the info, but it was a bit late, i'd already mentioned that in the news story here Jessops Save Jobs .
Sorry, Pete! I got an email from Nikita asking if you could use my name against the information, so I assumed it was new to you.
Quote: Sorry, Pete! I got an email from Nikita asking if you could use my name against the information, so I assumed it was new to you
.no worries she wasn't aware I'd added the comment a few days earlier
It's from the American snack the submarine sandwich...the shape. Also sub - way fits the marketing strategy too.
I think you'll find that Pentax stopped supplies to Jessop, not the other way round. Jessops tried to buy from the independant wholesalers, so Pentax stopped supplying them too.
As Pentax's camera manufacturing is the least of their income I don't think they are too bothered, they make more lenses than anyone else in the world, if you wear glasses chances are your looking at the world through Pentax lenses right now, they are a major name in medical and military optics too.
No, I'm looking through Zeisss lenses
Mine are Zeiss too () - but Chris makes very valid comments which I support 100%.
Jessops were/are in no position (even when they were a viable business) to 'dictate' to the likes of Pentax. Even if they were that arrogant, I don't see Pentax even showing the slightest of concerns - let alone Pentax Shareholders.
Quote: Its not fashionable to slag Jessop's off at all, I have read a few posts about jessop's but this is my first contribution on the subject. The demise of jessop's is the result of years and years of an organisation that does not give any consideration to customer satisfaction. The board would do well to read the critcism of their company on forums such as this, use it as a cutomer satisfaction survey and put measures in place to correct the problems. At the end of the day, recession or not, if a company does not delight its customers then they will not return. Jessop's are not competetive in its pricing of products and it does not, in general, have helpful and informed staff. I don't mind paying a little extra if the service I get is exceptional. The fault lies firmly and squarely with the senior management, they have not developed as a company to compete with online commercial activities that are now prevalent in business, they have not continually improved the service they offer and, in my experience, they have employed that generic species of salesperson that are purely a human device for taking the money, wrapping the goods up and then continue to chew gum waiting for 5.00 o'clock and hometime, with very little interest in what they sell, thousands of these can be found in shopping centres throughout the UK. I suggest Jessop's board take a trip to SRS Microsystems to learn a little about business excellence in the retail photographic market.
Quote: They seem to call their products "subs". I've never quite worked out why this is.
a baguette looks a little like a submarine, sub is short for submarine, subway is a play on words blah blah. Not too many brain cells needed to work that out.
I heartily agree with froggma. Jessops customer service leaves much to be desired. They look after you once you have bought from them and their aftersales service is OK, but their service and advice on the run-up to the sale is very poor. I have read some reports in an electrical retailing trade magazine where their mystery shoppers have visited numerous Jessops branches and they always come out very badly.
I too use SRS Microsystems - a truly excellent dealer.
As for why Jessops dropped Pentax in favour of Sony, well I think it comes down to how much the two companies spend on advertising relative to each other. Sony's advertising budget would seem to be many times that of Pentax.
I love Pentax cameras but the Pentax in the UK seems to do very little to push the brand. People will go into Jessops asking for a Sony, but Jessops will have to actually sell Pentax to people who may never have considered the brand. Jessops has simply taken the easy option.
Quote: I agree entirely, though think it's kind of saying the same thing in a different way:
Quote:they aim more toward short quick term gains = money now
Quote:and less at the longer flow of things= a successful business and a happy life
Quote:a society where making something to last as long as possible was key to a society = quality of life and pride in what you achieve
Quote:so long as it just about does the job for the length of its warrenty = money now.
So does this mean all my JESSOPS filters become "collectors items" they serve me well as do my early HOYA's .I couldnt care less about the brand names and marketting (to line share holders pockets). Do you drink Coca Cola or polish your camera metalwork with it.?
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