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I have made contact with a pharmceutical company after the doctor I work for suggested a particular pic would be good on a tablet/medicine packet. I havent sent the photo yet but was wondering if you could give me any advice on pricing if they are interested. What kind of contact is best? I know it may not come to anything but would love to get some advice just in case?
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First thing is.....did you look at current pharmaceutical packaging design?......very few photos used and yours has to fit in with their current or future branding.
Secondly, when you approach them and not visa-versa, the price drops.
However, lets say that they say, it's great can we have it and let's say they ask you for a quote. Do you have any sales figures to base your licensing on or where to even start.
This why agents are worth their weight in gold when it comes to commercial work. Whatever happens I guarantee you that they will get it cheap if they get it.
Yep, Keith's spot on. If you get £20 you'll be doing well...
Thank muchly.....thats very helpful. Maybe I should just put it in a photo library. Which one is best?
Quote: Maybe I should just put it in a photo library. Which one is best?
Unless the image is totally unique, it'd likely get totally buried in the type of library that accepts small initial submissions. Some of the more effective smaller libraries are correspondingly tougher to get into - typically you have to point them towards a collection of available high quality photos.
If you want to give an individual photo plenty of attention you might be better off marketing it yourself, but generally the best approach is to study your intended market first rather than try to shoehorn a photo into an imagined use for it.
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