Canon Powershot ZOOM Announced with 100-400mm Zoom

Canon has announced the new Powershot ZOOM, a compact camera designed to be used for zoom, with 100mm and 400mm equivalent optical zoom, with fixed aperture, as well as an 800mm digital zoom.

| Canon Powershot ZOOM in Compact Cameras

Canon Powershot ZOOM Announced with 100-400mm Zoom: Powershot Zoom Lifestyle Cinc 03 7f7a7b5957b141498e544f010282fc08 |

Canon has announced the ZOOM, shown first as a concept prototype in 2018, the camera offers 100mm and 400mm equivalent optical zoom lens, with fixed aperture, as well as an 800mm digital zoom. The camera has a 12.1mp sensor, optical image stabilisation, FullHD video recording at 30/25/24fps, with USB C, and Wi-Fi / Bluetooth are built-in. The camera is designed to be easy to use with Auto WB, Auto ISO, and Auto shutter speeds.


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Canon Powershot ZOOM Key Features

  • 12.1 megapixel sensor
  • 3 Step Zoom between 100mm, 400mm, 800mm1 focal lengths
  • Optical 4-axis image stabilisation
  • 10fps continuous shooting
  • Full HD movies in 1080p @ 24/25/30 fps
  • USB Type-C® USB-PD Compatible devices
  • Wi-Fi and Bluetooth®


Canon Powershot ZOOM Announced with 100-400mm Zoom: Powershot Zoom Lifestyle Cinc Travel 01 F019e1234a9d44ca88c3a92f91e8cffe |


Get closer to the action with the Canon PowerShot ZOOM - A pocket-sized super-zoom camera that gives users a front-row seat for life’s special moments 


London, United Kingdom, 14th October 2020 - Canon Europe today announces the launch of the PowerShot ZOOM - a palm-sized, lightweight 12-megapixel camera with image stabilisation and an easy-to-use 3 step zoom, designed to help users experience the moment and relive it in detail. A dynamic and innovative concept in product design and usability, the Canon PowerShot ZOOM is a portable, monocular-style fixed lens camera, capable of Full HD video and super-zoom. With 100mm, 400mm and a digitally extended 800mm[1] zoom, this compact digital camera is ideal for families enjoying outdoor activities or nature enthusiasts wanting to get closer to wildlife from afar.

The Canon PowerShot ZOOM enables users to photograph and film distant subjects as though they are in front of them. Whether capturing your child scoring a winning goal from the sidelines or spotting a rare bird, the 3 step zoom enables instant optical and digital magnification. Reaching 100mm and 400mm optical focal lengths at apertures of f/5.6 and f/6.3 respectively, the Canon PowerShot ZOOM manages sharp focus on faraway subjects. With the extended 800mm equivalent digital zoom, this telephoto capability is ideal for casual bird watchers and nature explorers. Weighing only 145g, but with an outstanding level of zoom for its size, this unique single-lens design enables users to shoot quality still and video imagery without the need for heavy equipment, ideal for capturing special moments as they happen.


Canon Powershot ZOOM Announced with 100-400mm Zoom: Powershot Zoom Lifestyle Cinc 05 973f8728be1e400a8543ab6914505267 |

Instinctive control

With a minimal, ergonomic design, the Canon PowerShot ZOOM is an easy-to-use camera which produces great results. Five accessible buttons enable control with one hand, for both still imagery and Full HD movie capture during shooting and playback, as well as menu display for ease-of-use. This intuitive device features a simplified menu display, making the PowerShot ZOOM simple to operate. Full auto control of stills and Full HD 1080p movies in MP4 means users can capture precious family moments, such as a child’s first sports day or a trip to the zoo to observe the animals from afar, without worrying about changing the camera’s settings. The smart electronic viewfinder (EVF) has a minimalistic overlay to avoid obscuring the view, while allowing users to get immersed in the high-resolution picture.

The powerful DIGIC 8 processor creates sharp and colourful images which brings unmissable moments to life, while enabling 10fps burst speed shooting to capture in-the-moment action. Employing a 12-megapixel sensor, users can capture wildlife on the move, which benefits from a high resolution and fast read-out. Coupled with continuous autofocus - with both face tracking and 1-point AF options available, the PowerShot ZOOM is ideal for capturing candid family moments.

With an advanced Optical Image Stabiliser, the PowerShot ZOOM creates steady, sharp images, while shooting or just observing distant subjects. This lightweight camera also has a generous battery life and reaches full charge from USB Type-C® USB-PD Compatible devices in under two hours, perfect for shooting while out and about.


Canon Powershot ZOOM Announced with 100-400mm Zoom: Powershot Zoom Tech Cinc 3 Step Zoom Soccer B9983195050c4c74a67775036caf0e42 |

Connect and share your experiences

To safeguard treasured memories, the Canon PowerShot ZOOM allows users to import, browse and geo-tag images through Wi-Fi, supported by a Bluetooth® link to their smartphone. With Wi-Fi and Bluetooth connectivity users can unlock remote Live View shooting for stills via the Canon Camera Connect app. If friends or family connect[2] their smartphone to the camera in advance, they can even see what the shooter sees through the viewfinder in real time[3] when stood close-by. The Canon PowerShot ZOOM ensures users experience the moment, catch all the details and share them with friends and family seamlessly.


For more information about the Canon PowerShot ZOOM, please visit:

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banehawi Avatar
banehawi Plus
19 3.0k 4373 Canada
14 Oct 2020 7:02PM
Interesting, and unexpected.

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