Entitled the Production Assistants, these are a collection of One-Touch Complete Workflow Actions that now bring an incredible amount of power and creativity to everyone that uses Photoshop to process their photographic images.
Three sets make up this release. The Portrait and Wedding set looks after the day-to-day production needs of all photographers, the Jazz set is a cool collection of colour and duotone effects, and the iTones1 is the first in an ongoing series of fashionable and funky image stylings targeted at the cutting edge and creative photographer's market.
Workflow is such an industry buzzword, that it has almost become cliché, with many professing the solution to it's headaches. However Craig's Actions processes have become the industry standard, and long recognized as the best available, in how they effectively handle photographers creative desires and production requirements. The recipient of the International Commercial Photographer of the Year Award, Craig packs a wealth of industry experience into these and all his Action Packages.
This new set of Photoshop Actions, allows the user to have a true One-Touch Solution to their image production requirements. Colour, contrast, edge vignettes, selective softness, output sizing, sharpening and much more are all automatically and remarkably well performed by these revolutionary techniques. The user simply selects the combination of softness and exposure variation in the desired process, and the rest is automatically handled by these incredibly well designed Actions.
For all their power, these Actions are not meant to replace the Photoshopper's expertise... " They give you back the time to use it! " says Craig.
The purpose of these Actions is that they initially look after your entire workload by addressing the majority of your production and output needs - creating enhanced versions of your image fully prepared for web, print and an archive PSD. Then, for the specific images you really need (or want) to spend more time on, you take the newly created PSD version and carry on from there ( making use of the traditional Craig's Actions) , freed up from the rest of your production workload which has already been completed. The amazing part, is that these One-Touch Action results are so good, that users are finding they have no need to work anything further on even their most demanding images - Truly freeing up your schedule and mind for personal and creative playtime.
Combining these new Action processes with the traditional Actions offered at the Craig's Actions website, provides the user with the best of both worlds - Automation you need and the creative freedom you demand. Novice Photoshop users will find all their image production needs addressed, while experts now have the perfect springboard to enhanced, creative opportunities.
This is not a limited application release either, as there are over 700 complete Workflow Actions that are part of the extended series available in three separate volumes. Don't worry about being overwhelmed by this figure, as they are smartly organized by style and production technique, with the collections being very intuitively organized for photographers.
Each set is priced at $295 (around £150) with a value priced Creative Suite combo available, and though the price may initially seem higher than other options on the market, it doesn't take long to calculate the incredible value that these new Actions provide. When one takes into account the dollars typically invested in digital camera gear, computers and software, the price for these revolutionary processes is very cheap for the final solution they provide.