Douglas Photographic announced today that the new Douglas Grey Card will be featured by Colour Confidence, the colour management and digital imaging specialist, on stand E33 at the Focus On Imaging show, which starts this weekend at the NEC Birmingham. Later next month, the Douglas Grey Card can be seen again at Photo Fest Ireland at the Crowne Plaza, Dublin Airport.
The Douglas Grey Card, Mark II, which was launched at the end of last year, combines the most advanced principles and materials with ease of use - right down to 'one click' colour balance when using PaintShopPro or PhotoShop. The universal 'Douglas' covers all the angles, whether using flash, natural, tungsten or warm fluorescent lighting, negative film, transparencies or digital.
The 'Douglas' has long been an essential part of any serious photographer's toolkit. Unlike a number of cards available, this latest version means goodbye to the distortions of fluorescence.
The Douglas Mark II provides better, more consistent colour balancing of digital and conventional photography across the widest range of illumination, including tungsten, daylight, flash and warm fluorescent tubes. The Mark II is also more compact.
"Neither the grey nor white sides contain artificial brighteners - the sort of thing used in household detergents,
" explains Douglas Green, managing director. "They are found in many other grey cards and they do affect exposure readings. The Douglas offers a truly stable, reliable reference
point for the photographer to calculate correct exposure.
Grey on one side and white on the other, the Douglas Grey Card is suitable for a wide range of purposes including exposure measurement, contrast measurement, colour balancing and setting white balance. The Douglas Mark II folds easily to about A5 size and fits snugly into a camera bag. Once fully opened, it is large enough to fill a 35mm camera viewfinder at 40 cm with a 50mm lens.
- No artificial brighteners - which will distort exposure.
- Advanced, tough synthetic material - for years of use
- Stain-free - unlike traditional card, the Douglas can be written on
- with a Chinagraph pencil or suitable markers, then cleaned with mild
- detergent or spray cleaner
- Reflects the same proportion of all colours of light falling -
- including ultra-violet and the limit of visible red
For more information please visit the Douglas