Press Release: Five New
Tapestry Straps for Digital Cameras
The epic software group just released five new retro designs aimed
squarely at digital photographers. Vic Cherubini, President
of epic said: “In
the early 70’s I made my living as a photographer.
Whenever I purchased a new camera, I immediately got rid of the
useless, narrow strap that came in the box, and replaced it with a more
practical and expressive tapestry style camera strap. While my eyes
loved the colors, at the end of the day my neck appreciated how the
strap distributed the camera’s weight.”
In 2002, epic re-released the hippie style straps and the company found
that photographers both young and old loved them. “But when a budding
young digital photographer asked me what the film loops were for, I
knew it was time for a redesign…”
Cherubini. Epic sells the straps under the “Express
brand. They come in a
variety of popular patterns inspired by Native American art (see
example below), and are made with the best hardware available. Each
strap has three Velcro tabbed pockets designed to hold film cards,
double AA batteries, keys and currency.
strap represent the ultimate in
camera carrying comfort due to the thick wide design that evenly
distributes the weight of your camera, and allows you to carry it for
longer periods of time. The straps measure 2" wide by 46"
long, when fully extended. And unlike the straps of the 70’s
that had a metal buckle, these straps feature a plastic one that will
not scratch your camera.
The photo below shows one of the five patterns in the new
digital design. Each strap comes with a 100% money back
3 Velcro tabbed pouches will keep your valuables safe and secure