Fujifilm has confirmed that the new central London experiential concept store will open at 11am on Tuesday 3 December 2019 and those who visit on the opening day will be given the chance to take part in camera and photo giveaways. 

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Created in partnership with retail specialists Liberation Build and contractors Landmark, spread over three floors, the Fujifilm House of Photography will be a permanent addition to Covent Garden (8-9 Long Acre, WC2).

The Fujifilm House of Photography will open with the aim to inspire and encourage visitors to get creative and immerse themselves in the world of photography - from picture taking to picture making.

To celebrate the opening, the first 100 members of the public through the doors on Tuesday 3 December 2019 will be gifted goodie bags, featuring camera and photography merchandise which will be revealed closer to the store opening date. Plus, throughout the first week of opening, customers who spend over £100 in-store in one transaction, between Tuesday 3 December and Sunday 8 December 2019, will be entered into a prize draw to win one of five Fujifilm X-T3 Mirrorless Digital Cameras with Fujinon XF 18-55mm F2.8-4 R LM OIS Lens kits, worth £1699 (RRP). 

Opening day will also provide the opportunity for members of the public to get hands-on with interactive photography experiences, be that with Fujifilm X Series and GFX digital cameras, instax instant photography and printing, or a range of photo printing services. As an additional offer on opening day, customers will be able to print up to 25 6"x4" photos for free, without the need for any transaction.