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Fujifilm introduce next generation of professional colour negative films

Fujifilm introduce next generation of professional colour negative films - Fujifilm announced Fujicolor Pro 160S and Pro 160C

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Fujifilm have announced the forthcoming release of Fujicolor Pro 160S and Pro 160C - two medium-speed colour negative films for professional use.

The films feature smoother skin tone rendition, unprecedented neutral grey balance, exceptionally fine grain, and wide exposure latitude. They represent the leading edge of Fujifilm's colour negative film technology. Both have been optimised for digital scanning, and give excellent performance when used for digitally printed portraiture.

Combining smooth, gentle tonality with superbly natural colour reproduction, Fujicolor Pro 160S is ideal for wedding, portrait, and fashion photography. Fujicolor Pro 160C meanwhile offers higher contrast and more vivid colour, making it suitable for a wide range of assignments from portraiture and commercial work to architecture.

Simultaneously, with the release of Fujicolor Pro 160S and Pro 160C, Fujifilm's highspeed colour negative films will receive new names and package designs as part of a complete "Fujicolor Pro" line. The current NPH 400 will become Fujicolor Pro 400H, while NPZ 800 will be rebadged as Fujicolor Pro 800Z. All four products in this line are designed to combine the maximum benefits and quality of film with optimal suitability for digital technology.

Fujicolor Pro 160S and Pro 160C Features

Smooth, natural reproduction of skin tones New colour coupler technology delivers exceptionally well nuanced skin tones and assures that all hues are rendered consistently from highlight to shadow, regardless of density. Pro 160S offers a gentler tonal curve, while Pro 160C features higher contrast and more saturated colour.

Unsurpassed grey balance Fujicolor Pro films reproduce grey tones with unparalleled neutrality and accuracy, even over a wide exposure range.

Significantly finer grain structure The two new films boast even finer grain than their predecessors, with an RMS granularity of 3 (vs. 4 for the current NPS 160 and NPC 160)**. The result is notably smoother, richer-looking prints, especially at larger sizes.

Single-channel print processing All four films in the new Fujicolor Pro line - the new Pro 160S and 160C, as well as the re-badged Pro 400H and Pro 800Z - despite their differences in speed and contrast, can now be printed under identical conditions in a single print channel. This will simplify adjustment of print density and colour balance, making it easier and more efficient for labs to provide photographers with the quality they demand.

Optimised for digital scanning and printing A combination of excellent tonal linearity in a wide exposure range (-1 to +3 EV) and exceptionally fine grain, dramatically improve the scanning characteristics of Pro 160S and Pro 160C on Fujifilm's Digital Frontier Minilab and other digital printing equipment. Superior scanning consistency promises to make post-scanning colour correction and retouching easier than ever before. In short, these films bring the huge information-carrying capacity of colour negative film into an easier and more efficient digital workflow.

Generous exposure latitude The Fujicolor Pro films' characteristics of wide exposure latitude produce excellent grey balance, skin tone rendition, and overall colour balance.

4th Colour Layer Technology, for colour as the human eye sees it All of the Fujicolor Pro films incorporate Fujifilm's proprietary 4th Colour Layer Technology. The addition of a fourth cyan-sensitive layer to the typical RGB sensitive layers helps simulate human colour perception. Fujicolor Pro films reproduce delicate skin colour and neutral colours just as the eye sees them, and deliver exceptionally consistent colour balance regardless of light source, whether daylight, tungsten, fluorescent, flash, or mixed lighting.

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