Fujifilm is pleased to announce that it has appointed Lucy Edwards as its new Marketing Manager for digital imaging products.
In Lucy’s new role of Marketing Manager her responsibilities will now include overseeing Web, PR and Trade Marketing. Lucy’s fluency in various European languages means that communication among Fujifilm subsidiaries is clear, coherent and consistent.
Lucy’s role, prior to promotion within Fujifilm was as Trade Marketing Manager. In this role Lucy successfully ensured that all Fujifilm stores were stocked with exciting point of sale material, eye-catching free-standing units and intelligent and easy-to-use sales materials which have been instrumental in Fujifilm’s digital camera success of 2008.
Commenting on Lucy’s appointment, Adrian Clarke, Director said, “I am delighted to promote Lucy to the role of Marketing Manager. Lucy exceeded all expectation in her role as Trade Marketing Manager, understanding the needs of the consumers, retailers and suppliers. With the challenging economic conditions which our industry will face in 2009 and beyond, Lucy’s new role will be integral to Fujfilm’s continued growth.
Speaking about her new promotion, Lucy said, “I’m very excited with my promotion to Marketing Manager. Fujifilm has allowed me to expand my capabilities in marketing within a supportive, yet demanding role. Fujfilm’s reputation as one of the market leading photographic manufacturer means that communicating the EXR technology will provide exciting new challenges, but we have the right team and the right products to ensure it is a success.