A lease agreement is signed, equipment has been acquired and all Impossible b.v. need to do now is re-start production of the film for Polaroid cameras.
Dubbed the Impossible Project their website features a quote from Edwin Lan the inventor of instant photography, which is quite fitting for the challenge to come: "Don't undertake a project unless it it manifestly important and nearly impossible."
A team of Polaroid fans have come together to try and find a way to develop a whole new product and re-invent instant film. They have acquired the equipment and factory that Polaroid used and they have now given themselves 12 months to research and develop a new solution to replace or upgrade problematic and expensive components.
Time is literally ticking away as the team's website is counting down the seconds to the deadline and they're asking for your help.
"We will need any support we can get to make the impossible possible."
You can find out more on the Impossible Project website.