Kodak have pledged over 15,000 worth of prizes and business-building PR
support for winning photographers and their consumer customers for their Portrait &
Wedding Awards 2002 competition - and they expect more photographers than ever before to
Kodak Professional marketing manager, Clare Bruce: We will be
extensively promoting these popular awards with more coverage than ever before.
Last years awards created an upsurge in entries on the previous year and with
an innovative addition to the rules for 2002 we expect more photographers
than ever before to compete for these prestigious national honours.
In a new move Kodak Professional is set to allow images captured on any
professional digital camera to be entered into the 2002 Awards.
Digital entries were allowed last year - but only if captured on Kodak
Said Kodak Professionals marketing manager, Clare Bruce: This is
more natural evolution than a dramatic sea change in policy. Times have changed
and increasing numbers of photographers wish to enter our awards programme but
may not be shooting with Kodak cameras. We have now decided to
validate these images - but they must still be output on Kodak
She added: Photographers shooting with
conventional film must still continue to submit images shot on Kodak
Professional silver halide products and output to Kodak Professional paper.
Photographers will compete across four categories for the overall
- Kodak Wedding Photographer of the Year 2002
- Kodak Pets Photographer of the Year 2002
- Kodak Open Portrait Photographer of the Year 2002
- Kodak Child Photographer of the Year 2002
Four overall winning photographers will each win 750 worth of Kodak UK
appointed wholesaler vouchers and tailor-made PR support in addition to
1,000 in cash for their four winning consumers.
The programme will include three seasonal judgings with
closing dates for entries as follows:
- Spring judging: April 8
- Summer judging July 15
- Autumn judging: October 21st
The three photographer winners in each category at each
judging will share a total of 350 worth of Kodak Q-LAB Service reprint vouchers
and their consumers will share 250 worth of reprint credits.
Caldicot-based Tracey Clements, who picked up the Kodak Pets Photographer of
the Year award in December, said: Entering these competitions and awards
programmes is the best thing ever for my studio. Winning awards and
commendations underlines the fact that we have reached an enviable level of
quality and creativity. For me the Kodak Awards programmes have been an
absolute Godsend. My window is crammed full of my winning pictures,
certificates and trophies - and there is no doubt at all that customers want to
be associated with that success.
For literature on the 2002 programme call 01925 246519.