MPB continues its promise to make a difference to the planet with its commitment to driving circular thinking and behaviour with customers.
| Industry NewsImage courtesy of MPB.
MPB, the largest global platform to buy, sell and trade used photo and video kit, has announced their achievement of an overall A- rating from Circulytics, a circular economy performance measurement tool created by the Ellen MacArthur Foundation.
Circularity is at the forefront of MPB, as camera equipment is built to last. MPB’s circular business model extends the life of kit even further, recirculating more than 350,000 cameras, lenses and accessories each year to visual storytellers around the world.
The Circulytics tool allows organisations to assess how prepared they are to transition to a circular economy, and how circular their current operations are, through a variety of metrics which deliver a company-level score. This score aids businesses in understanding the extent of their success in embracing circular economy business practices and offers a ‘snapshot’ of the circularity of their business measures. The score highlights key development areas to aid business innovation and improvement going forward in the circular economy.
Commenting on the rating, Rachel Thompson, Head of Sustainability at MPB Brighton said: "At MPB, we are committed to driving circular thinking and behaviour, so that simply buying new is no longer the default option. Circulytics is a comprehensive and respected circularity measurement tool. We are pleased to achieve the overall score of 'A-' this year, and an 'A' in the subcategories of strategy, innovation, operations, products and materials.
While we recognise there is more to do, we look forward to building on this result over the next few years, especially as we work towards our goal of using 100% renewable electricity by 2025."
The Circulytics tool measures an organisation's entire circularity, not just products and material flows. MPB scored an 'A' for the 'Enablers' category and the ‘strategy & planning’, ‘innovation’, ‘operations’ and ‘products & materials’ themes. An ‘A-’ was obtained for the ‘Outcomes’ category and the ‘people & skills’ and ‘external engagement’ themes. The tool shows there is room for improvement in ‘plant property & equipment assets’ and in 'renewable energy', which the company is working to improve upon in the coming years.
All MPB packaging is 100% plastic free. More than 50% of the electricity used is renewable. The company has set targets to reach net zero carbon for all buildings by 2025, data centres by 2030, and courier services by 2035.
Companies around the globe are increasingly adopting the circular economy as an opportunity to create thriving businesses that meet the challenges of global issues such as climate change and pollution. Circulytics, a new digital tool from the Ellen MacArthur Foundation, equips companies with a comprehensive picture of their circular economy performance. By using company-level data, and applying insights and analysis from the Ellen MacArthur Foundation, Circulytics helps to highlight opportunities for innovation and allow companies to track their progress.
Learn more on the MPB website.

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