have announced their most radically designed camera in some time - The COOLPIX
SQ Digital Camera.
According to Nikon, the square-shaped COOLPIX SQ is
a 3-megapixel-class digital still camera that combines a visually compelling,
stylish design with outstanding performance. It incorporates a swivel lens that
is integral to its overall design statement and optical precision.
a 3x optical Zoom-Nikkor lens and 4x digital zoom with a swivel design, it offers
the flexibility and creative opportunities of free-angle picture taking, including
the ability to take self-portraits; it also contributes to the cameras compactness.
The slim rechargeable battery provides up to 65 minutes of shooting power while
helping enable the sleek profile of the full-metal casing.
to fully automatic operation, the COOLPIX SQ has 15 versatile Scene Modes that
capture great pictures in virtually any imaginable situation. Continuous Shooting
mode offers rapid sequencing and Movie mode lets users record up to 40 seconds
of video with audio. Users can also shoot as close as 4cm (1.6 in.) from their
subjects without sacrificing clarity and crispness.
The COOLPIX SQ comes
with the COOL-STATION MV-10, a cradle that serves as a multifunctional base of
operations. The battery recharges while the camera rests in the cradle. Uploading
images to a computer (via USB cable) requires only a single press of the cradles
Many accessories accompany the COOLPIX SQ, including
the compact rechargeable battery and a CompactFlash Card, a USB cable, and
powerful Nikon View software.
With its cutting-edge design and array
of advanced, yet easy-to-use, features, the COOLPIX SQ is an exciting addition
to the COOLPIX lineup that will appeal to consumers who demand that sophisticated
style doesnt preclude high performance.
Note: Specifications, design, product name and standard accessories may
differ by country or area.
Nikon COOLPIX SQ Feature
The COOLPIX SQ
boasts a stylish design with a sleek square body and full-metal casing. Details
such as a diamond-cut logo and aluminum lens ring contribute to the cameras
sophisticated personality. The camera has a unique swivel lens design that gives
users the flexibility to capture images from nearly any angle - including self-portraits.
Impressive image quality
The cameras 1/2.7-in. high-density
CCD employs 3.1 effective megapixels to produce ultrahigh-definition 2,016 x 1,512-pixel
images. Its 3x optical Zoom-Nikkor lens -- featuring a 5.6-16.8mm focal range
(equivalent to 37-111mm in 35mm  camera format) -- and Nikons advanced
image-processing algorithm ensure exceptional color and sharpness for great-looking
images on screen, online and with prints as large as B4 size.
shooting modes provide ease and versatility
The general-purpose Auto mode
and 15 Scene Modes make getting great shots easy. Just select the appropriate
mode and the COOLPIX SQ will handle all the adjustments automatically. Movie mode
can record clips as long as 40 seconds with audio.
Emphasizes a subject with natural skin tones against a soft,
Captures the details of dimly
lit scenes. The Speedlight fires automatically in low-light situations.
Fires the built-in Speedlight to illuminate the subject but keeps
the shutter open long enough to capture the background.
Vividly captures the brightness of difficult-to-photograph settings such as snowy
fields, beaches and sunlit expanses of water.
distant scenes with exceptional sharpness and clarity.
users to capture the natural beauty of sunsets.
Employs slow shutter speeds to capture stunning nightscapes
Produces clear indoor pictures without triggering the flash
*Note: Photography is prohibited in some museums and exhibitions. Be sure to obtain
permission before taking pictures in these places.
Instantly responds to the shutter release button to
capture fireworks at the ideal moment
Takes up-close pictures
with an artistically blurred background
Renders clear black
and white reproductions of text or drawings on a whiteboard or from printed matter
Speedlight fires automatically to illuminate shadows covering
Uses a fast shutter speed to capture sharp, clear
images that freeze the action
Catches the natural-light
beauty of dimly lit or hazy situations, such as just before sunrise or after sunset
Allows you to take several side-by-side images, all
at the same exposure and white balance setting, then combine them later using
the supplied photo editing software to create spectacular wide-vista images
Cradle for easy charging and upload
The COOLPIX SQ comes with
the Cradle COOL-STATION MV-10. The battery recharges while the camera is in the
cradle. Uploading images to a computer (via USB cable) requires a single press
of the cradles transfer button.
Nikon View software
With the supplied Nikon View software, users can browse uploaded images in thumbnail
format, enlarge them and obtain shooting information. The software also allows
users to adjust the color balance, change the image size for e-mailing or Web
posting, run a slide show of selected images, make direct print-outs and eliminate
red eyes with a touch of a button.
Nikon COOLPIX SQ Major Features
- 3x optical Zoom Digital Camera featuring 3.1 effective megapixels
effective megapixels for 2,016 x 1,512-pixel images
- 3x optical Zoom-Nikkor
lens with 5.6-16.8mm coverage (equivalent to 37-111mm in 35mm  camera
format); digital zoom up to 4x magnification (12x when combined
with optical zoom)
- Newly developed overlapping Matrix Metering and Auto
White Balance, and improved image-processing algorithm for accurate
and vibrant color reproduction
- Fast operation: quick start-up, fast
autofocus, shorter shutter release time lag, and shortened next-shot preparation
- Macro shooting capability as close as 4cm (1.6 in.)
- AUTO Mode
for point-and-shoot operation
- 5-Area Multi Autofocus for easier photo
- 15 Scene Modes -- choose from 15 different customized
settings (Portrait, Party/Indoor, Night Portrait, Beach/Snow, Landscape, Sunset,
Night Landscape, Museum, Fireworks Show, Close Up, Copy, Back Light, Sports, Dusk/Dawn,
and Panorama Assist)
- Transfer button (located on the cradle) for automatic
uploading of selected COOLPIX SQ image data to a computer
- 5-mode manual White
Balance with Fine Tuning, Preset and White Balance Bracketing
Noise Reduction function for superior images at slow shutter speeds
charging with the Cradle COOL-STATION MV-10
- Plug-and-play USB interface
for smooth connection to a computer (USB Mass Storage Class or PTP)
output is available
- Bright, clear 1.5-in., 117,600-dot, low-temp. polysilicon
TFT transflective LCD monitor
- Comes with Strap, Lens Cap, CF Card,
USB cable, Audio/Video cable, Cradle COOL-STATION MV-10, Rechargeable Li-ion Battery
EN-EL2*, AC Adapter EH-61*, Nikon View CD-ROM
- LCD Hood HL-CP10 and
Camera Case CS-CP15 are available as options
- Supports Exif 2.2 (Exif
*Depending on the country or area, the
battery and charger may not be included, but will be available as options.
**"Exif Print" is the industrial term for Exif 2.2, which is a newly established
standard for Digital Still Camera Image File Format.