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Nikon D80, Canon EOS 400D, Nikon D40

Nikon D80, Canon EOS 400D, Nikon D40 - 
Shops to run dry as DSLR fever sweeps the high street in the run in to Christmas.

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Digital SLRs

There are concerns within the photographic trade that stocks of best-selling, affordable DSLRs may run out in the festive season, leading to disappointed shoppers on the high streets. Of particular concern are supplies of the Nikon D40 and D80 and the Canon 400D. Canon themselves denied that there was any problem. Ashely Ollet of Canon remarked that, “Canon UK is not experiencing any stock issues at this time and does not foresee any in the run-up to Christmas.” Canon's current market share (units and revenue) of the DSLR market stands at 54% (Jan-Oct 2006, source Gfk), with expected sales for 2006 to hit 330,000 cameras, across all manufacturers.

Jenny Grace of Nikon, acknowledged that demand was very high and that Nikon was trying to get as much stock as possible to meet it. She commented, “with a market growth of 80%, year on year sales are bound to be high over the Christmas period. We expect to sell 55-60,000 units in the run up to Christmas. Demand is high globally but we are endeavouring to secure as much stock as possible to meet the Christmas demand.

At leading retailer Calumet, there was no problem as yet with body only sales, but pressure was building on stocks of kit. The Nikon D40 with 18-55mm lens kit was listed as overdue from Nikon, the Canon 400D with 18-55mm lens kit was now quoted at 1-3 weeks for delivery, but tellingly, the Nikon D80 kit with 18-70mm lens was listed at 4-6 weeks, which means no deliveries until after Christmas.

We then checked with Jessops stores in Manchester (Trafford Centre), Birmingham (New Bullring) and London (World Camera Centre, New Oxford Street) on the availability of the Nikon D80 with an 18-70mm lens kit. The Birmingham and London stores had both sold out and were awaiting stock deliveries, while the Trafford Centre had just one kit box left, confirming that affordable DSLRs are flying off the shelves this Christmas.

On the other hand, smaller retailers such as CameraWorld were having no such problems. Jason Mitchell, Managing Director of CameraWorld, Chelmsford commented, “we have no problems supplying SLRs at present. We currently have good stocks of Nikon D200, D80 and D40  and also have good stocks of Canon EOS-400D. Send all the customers our way!”

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spaceman 14 5.3k 3 Wales
I have thousands of them, thousands I say. The price?
Just your first born.
Ha ha ha ha haaaaaa...............

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spaceman 14 5.3k 3 Wales
........or I'll swap you one for your car.
spaceman 14 5.3k 3 Wales
.....only if it's a good one.
cameracat 14 8.6k 61 Norfolk Island
Must be this years must have accessory, Why Christmas Bah Humbug.
cameracat 14 8.6k 61 Norfolk Island
On the positive side though, Could be good news for the Used & Abused market.
Don't Nikon always have stock problems?
spaceman 14 5.3k 3 Wales
Only when somebody wants one.
BOB S 16 2.6k
That is a scary number of new wedding photographers.

I think all the gadget magazines and technology supplements in the papers are telling the public they they must have a DSLR. Will be interesting to see how it pans out when people realise how much bigger, heavier and complex they are than compacts.

Quote:Don't Nikon always have stock problems?

Yup! Just got back from the 'Solutions' show at Olympia - and they can't tell when I can get an MC-30 remote release. "We've asked Japan to increase production..."

Yeah. Right.
Why is this news? It's nearly 6 years old.

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