Skills for Logistics, the Sector Skills Council for the freight logistics industries, has joined forces with Motor Transport and Isotrak to launch the UK's first national photographic competition designed to inspire interesting and perceptive views of logistics in action. The Skills for Logistics Photography Challenge runs until the end of August 2007. It is open to anyone with an interest in photography.
Lucinda Ward, Skills for Logistics Director of Marketing and Communications, explains: "For too long, the logistics industry has suffered from image problems, being unfairly associated with relatively low-skilled, dead-end jobs. Nothing could be further from the truth today - and this competition is a way to help present the dynamic world of modern logistics to the public at large.
"Anyone who has access to a camera can submit a photo which they believe presents a positive and unusual view of the work involved in logistics. We hope to attract a diverse range of entries through those with a general interest in photography and our strong partnerships with leading companies in the logistics industry and our trade association and media partners."
A panel of expert judges will select the very best images from each category, awarding top-notch prizes that provide an attractive incentive for everyone to take part. The overall first prize combines a superb digital SLR camera and notebook PC, while each individual category winner will receive an inkjet colour photo printer.
All prizes have been donated by Isotrak, whose unique Active Transport Management System optimises, streamlines and maximises transport industry effectiveness to deliver real cost savings and environmental benefits.
There are three categories of entry to choose from:
The Changing Face of Logistics
Photographs which present unusual, modern, alternative or environmentally friendly perspectives on the work of logistics organisations. New forms of transport, and new ways of working, are changing how logistics companies operate, blurring traditional boundaries between the companies involved and encouraging multi-disciplinary team working. Images depicting new, emerging methods and forms of logistics and distribution will be particularly welcome in this category.
T0is category of entry is designed to showcase the positive aspects of driving or delivering goods for a living - what drivers of all types of vehicle, in all sectors of logistics, most value about their job.
Logistics in Action
People at work. There is more to the storage, deployment, movement and tracking of goods than generally meets the eye. New types of skill are needed for problem-solving, route planning, just-in-time delivery, innovative stacking and storage solutions, and generally meeting the changing requirements of customers in today's business climate. This category suits photos demonstrating operational, technical or management skills in action.