Here's a round up of all the camera, lenses, and accessory announcements, that you might not have found, unless you've been reading through all the individual news releases and previews / reviews on the site. Here's a quick summary of them, with links to further information, such as preview / reviews and sample photos where appropriate.
New Cameras Announced:
Sony Alpha A65 SLT - Sample photos
Sony Alpha A77 - Sample photos
Sony NEX-7 - Hands On Preview
Sony NEX-5N - First Impressions Review
Sony NEX-5N with 55-210mm lens
New Lenses Announced:
Sony 24mm f/1.8 E Mount Carl Zeiss - Sample photos
Sony 50mm f/1.8 E Mount Portrait - Sample photos
Sony 55-210mm E Mount Telephoto Zoom - Sample photos
Sony DT 16-50mm f/2.8 Alpha Mount - Sample photos
(most shown below)
5 inch WVGA screen CLM-V55
EVF (for NEX-5N) FDA-EV1S - Used in the NEX-5N Review
LA-EA2 Alpha Mount Adapter with translucent technology - Used in the NEX-5N Review
Stereo microphone ECM-SST1
Optical viewfinder FDA-SV1 for NEX-5N
New LCD protection semi-hard sheet
Sony NEX accessories - click to view full size.
Included in one of the brochures was this Signature Professional lens case with all of the Sony NEX lenses, plus the wide-angle and fish-eye adapters for the 16mm pancake lens, as well as room for three more lenses.
Although underneath was a note saying "Case and accessories are for illustration purposes only". If you do want Sony to make it, then I'd let them know, as you never know.