Nikon UK is pleased to announce its flagship 24.4 megapixel FX-format DSLR, the D3X, has won the European Professional Camera 2008-2009 category in the prestigious EISA awards.
Each year, the European Imaging and Sound Association (EISA) nominate the best equipment from different categories of audiovisual products released in Europe during the preceding 12 months. It recognises those products that will be appreciated by an enthusiast and professional audience who want high quality and creative features, from the most advanced technology and expression of design to value for money and great ergonomics. The awards are chosen by panels representing over 50 prominent photo, video, audio, home, theatre and mobile electronics magazines spanning across 20 European countries who recognise the products whose features encapsulate high quality and creative facilities.
Robert Cristina, Manager Professional Products at Nikon Europe comments: "We are delighted that our flagship FX format camera has been recognised again in another prestigious award. The D3X has revolutionised the professional imaging industry with its combination of high resolution and fast responsive handling. As a result, these engineering efforts have gained recognition in the EISA awards and continue to show our drive to provide the best imaging and optical technologies in our market.
This follows the D3X’s recent success at the TIPA awards earlier this year where it won the Best D-SLR Professional category, further demonstrating Nikon’s commitment to providing the best imaging technology and its dominance in high-end photography.
European Professional Camera: D3X
EISA comments: "With its ultra-high 24.4 million-pixel resolution and full-frame imaging sensor, the Nikon D3X is a dream for the professional photographer who mixes studio assignments with fast moving dynamic subjects outdoors. The D3X is capable of an image quality that previously could only be achieved with medium format cameras fitted with digital backs, but it has much faster autofocus, continuous shooting rates plus it can be used at sensitivities of up to ISO 6400 with astonishingly good results. With an enormous range of features the D3X is a top-class modern professional camera that offers total control over the image, from the moment of composition in the large viewfinder to the output of a ready-to-use digital file.
Nikon continues to develop excellent products in its ambition to be the manufacturer and partner of choice for photographers at all levels.