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the taste is Regional

By GeorgeP  
I shredded a batch of old data CDs collected over years in the oil industry. Among the contents was this photo. In the early 2000s I spent a lot of time working with Venezuela’s oil industry. I enjoyed the rivalry between the domestic beers – as manifested on billboard adverts. Polar always featured a clean-cut beauty: the girl a young man would be thrilled to take home to meet his parents. Regional beer featured a more sultry beauty on their billboards. This was taken on the road to Barcelona Airport and the time suggests I was heading to catch the 6:00PM plane to Caracas. As it was shot on a Thursday afternoon, I was probably booked out of Caracas next morning - heading home!! [The camera was my first digital - Olympus C2100 UZ - 2MP and every one a winner!]

For the record – I did prefer Regional beer . . . but a cold Polar was/is always acceptable. I grieve for all my former colleagues and friends. I pray that Venezuela will soon return to happier days.

Tags: Beer Photo journalism Billboard Advertising Venezuela

Voters: woolybill1, mike9005, bobpaige1 and 10 more


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Comments


derekp Plus
9 1 5 United Kingdom
1 Aug 2018 8:05PM
And what have we to offer?....... Newcastle broon! An interesting account of your experiences.
7 Jan 2019 6:22AM
Excellent capture.... Smile
Regards,
Rob

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